‘You break it, you own it’: How to buy viral Caitlin Clark Nike shirt celebrating NCAA scoring record

What a night from Caitlin Clark. Not only did the Iowa senior break the NCAA women’s basketball scoring record, but she did so with a career-high and program-record 49 points in Thursday’s 106-89 win over Michigan.

Just another day for the superstar.

With 3,569 points and counting, Clark can sit back and relax until the Hawkeyes’ next game. The rest of the basketball world won’t be doing the same, though, as everyone continues to watch replays of the logo 3-pointer that secured the record.

MORE: Steph Curry, Angel Reese applaud Clark for scoring record

Are you looking to celebrate Clark, who is making her name as one of college basketball’s greatest players? Nike ensured you can do just that with its viral shirts saluting Clark’s accomplishment.

Caitlin Clark shirt: ‘You break it, you own it’

To honor Clark, Nike released a T-shirt to commemorate her historic night. The basketball-led athletic brand even created its own slogan for No. 22, which points to the shattered scoring record now owned by Clark.

“You break it, you own it.”

The shirt is black and gold, just like Iowa’s iconic uniforms, and features the above slogan and a Nike swoosh across the front. The back features Clark’s name, number and a golden Hawkeye logo.

The shirt retails for $35 USD. And it will only get more relevant as Clark hunts down the overall NCAA scoring record of 3,667 points held by Pete Maravich.

MORE: Caitlin Clark scores career-high 49 to become NCAA women’s scoring leader

Caitlin Clark Nike NIL deal

Clark’s history with Nike goes way back, long before the NCAA scoring record become a possibility.

The Iowa star signed with the brand in October 2022, ahead of her junior season, as part of Nike’s first NIL basketball ambassador roster. Fellow players included Haley Jones, DJ Wagner, Bronny James and JuJu Watkins.

“I grew up watching Nike athletes across all sports play their game. They have inspired me to work hard and make a difference. I’m humbled to be part of this first Nike basketball class and passionate about inspiring the next,” Clark said.

The endorsement deal allows Nike to sell shirts and jerseys with Clark’s name and number on it, which was made possible with the NCAA’s new NIL rules.

Clark’s annual NIL valuation is $818,000, per On3‘s NIL rankings.


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